Get your business
seen where it
matters most.

Campaigns start at $500/month. This gets you coverage from at least one vehicle in your target area. Most of our small business clients run $1,000–$2,000/month campaigns covering multiple vehicles across their key neighborhoods. There's no long-term commitment required — campaigns can be monthly and renewed at your discretion.

Yes — that's the whole point. You can target by ZIP code, neighborhood, or radius around your business. We'll match your campaign to vehicles whose daily routes already cover your target areas. Coverage is reported in your dashboard so you can see exactly which neighborhoods your brand reached.

From signup to ads on the road is typically < 5 business days after creative approval. AdLane handles fleet matching, contract generation, and magnet production coordination. Once your creative is approved and the magnets are installed, your campaign goes live and starts logging impressions immediately.

Every vehicle in our network logs its route during active campaigns. We combine that GPS data with traffic density models to calculate verified impressions — so the impressions in your dashboard are based on real routes through real neighborhoods, not vendor estimates. You can see route maps, ZIP-level coverage, and impression counts updated throughout the day.

Yes. There are no long-term contracts. Campaigns can be paused or cancelled at the end of any monthly billing cycle. We'll handle magnet removal at no additional cost.

AdLane plays a different role in your mix than Meta or Google. Digital ads can be skipped, blocked, or ignored — out-of-home advertising can't, which is why OOH consistently shows higher unaided brand recall (Nielsen and OAAA both put physical OOH ahead of most digital channels on recall per dollar). We recommend treating AdLane as a brand-presence layer in the neighborhoods you care about, sitting alongside your performance ads. Most founding partners reallocate a small slice of their existing Meta/Google spend ($500–$1,500/mo) and keep both running so they can compare lift in the targeted ZIPs.

You don't pay for miles that didn't happen. Every campaign runs on our verify-and-pay system: drivers are GPS-tracked while their magnet is on, and we only count impressions for verified miles inside your target area. If a driver doesn't drive, takes the magnet off, or leaves your zone, those minutes don't show up in your dashboard and they don't show up on your invoice. Drivers are also vetted and contractually required to keep the magnet on during commit hours; persistent non-compliance gets them rotated out of the network.

No — and as a Founding Partner, you don't pay for design either. Our team will design your first magnet for free using your logo, brand colors, and a short creative brief. If you already have artwork, we'll review it for print readiness and adjust as needed. Either way, you'll see a proof before anything is printed or installed.

AdLane coordinates with vetted magnet production and install partners in each market. Your creative is reviewed, printed, and applied by our partners — all included in the campaign cost. Removal at the end of a campaign is also fully handled and covered. You don't lift a finger past creative approval.

Yes — vehicle magnet advertising is legal in all 50 states. AdLane's compliance team reviews local ordinances for each market we activate and ensures all campaigns comply with applicable regulations. We'll flag any restrictions during the campaign setup process.